1 Privacy Policy

1.1 Translated Privacy Policies

The non-German translations of this statement are provided solely for the purpose of facilitating understanding. In the event of any discrepancies or ambiguities, the German version shall prevail.

Mara Shops GmbH (hereinafter “Mara Shops”) collects and processes your personal data in accordance with this Privacy Policy and in compliance with applicable data protection regulations and laws. This policy provides the necessary information regarding your rights and obligations; it also explains how, why, and when we collect and process your personal data.

1.2 About Us

The registered office of Mara Shops is as follows: Mara Shops GmbH, Obermoos 3, 6253 Uffikon, Switzerland. We are a company registered in Switzerland under number CHE-478.456.210.

1.3 What information do we collect about you?

We process your personal data to comply with our legal, statutory, and contractual obligations and to provide you with our products and services.

1.4 We collect the following personal data:

Your browsing activity on the site, including the pages you visit, your IP address, your browser details, etc.
The name, email address, phone number, and settings you have provided and/or used.
Payment methods used, payment information, and payment history
Data collected during a purchase, such as product type, quantity, price, and terms
Details about you and/or your company, if provided.
Your address and other information we need to process and fulfill your orders and returns.
Communication between us, including letters, emails, text messages, online chat messages, and phone calls.
Blog comments and reviews.

Other data entered on our website for specific purposes, such as creating wish lists.

Further data collection will be described in detail in a separate notice at the time it takes place.

1.5 How do we collect information about you?

We collect the following data:

Data you enter into online forms on our websites
Your browsing activity on our websites
Data collected when you contact us, for example via email, text message, phone, messenger, or chat

1.6 How do we use the information we have about you?

We perform the following processing activities:

Tracking and analyzing your browsing activity on the website for our own performance-related purposes
Sharing your browsing activity on our website with third parties for marketing purposes
Fulfilling your orders, including order acceptance, payment processing, shipping, and handling returns
Responding to customer inquiries via email, text message, phone, messenger, or chat
Analysis of data for reporting, forecasting, and site performance
Analysis of data for marketing purposes, such as profiling.

1.7 Sharing and Disclosure of Your Personal Information

Except for the purposes described in this notice or where required by law, we will not share your personal information with third parties or disclose your personal information to third parties without your consent.

1.8 On-site browsing behavior and marketing controller

As is common practice in the e-commerce industry, we share your browsing data with certain third-party marketing companies, primarily through JavaScript tracking code. These companies become the data controllers responsible for this data under data protection laws. Therefore, if you opt out of tracking on our website, you must also contact these companies directly to exercise your data rights with them as well. These data transfers are in Mara Shop’s legitimate interest.

1.8.1 Affiliate Window

Some of our referral programs are powered byAffiliate Window. You may be interested in Affiliate Window’s privacy policy.

You can disable tracking and data sharing on our browsing preferences page [see separate section below].

1.8.2 Plentymarkets – Provider for the sharing of order data

When you place an order on our website, your order information is shared with Plentymarkets so that your order can be processed in conjunction with their inventory management system.

You can disable tracking and data sharing on our browsing preferences page [see separate section below].

1.8.3 Facebook

We use Facebook to show you ads on its platform.

You can disable tracking and data sharing on our browsing preferences page [see separate section below].

1.8.4 Google AdWords

We run advertising campaigns through the Google platform.

You can disable tracking and data sharing on our browsing preferences page [see separate section below].

1.8.5 Pinterest

We advertise on Pinterest.

You can disable tracking and data sharing on our browsing preferences page [see separate section below].

More – insert here.

1.9 Controller for Order Processing

We share your personal data with other companies for the purpose of order processing. This data processing is part of your contract with us, which takes effect as soon as you place an order.

These companies, together with Mara Shops, are responsible for managing your customer data. Therefore, you must contact them directly if you wish to exercise your data rights. Our order processing partners are as follows:

Please list all payment processing partners here (e.g., Apple Pay, First Data, Klarna, PayPal, etc.) – with links
Please add a partner for fraud analysis – with a link
Please list all partners for transportation and/or courier services here

1.10 Other controllers

Partners for surveys and market research (Note and example of such a partner – FEO)

XXX provides us with services related to reviews and market research. When you place an order, we may send your data to XXX; in this case, XXX will contact you via email to ask you to review our products. This transfer is based on Mara Shop’s legitimate interest in conducting market research on its own products and services.

You can disable tracking and data sharing on our browsing preferences page [see separate section below].

To exercise your data rights, you must contact XXX directly, as XXX acts as the data controller and we have no control over how XXX processes your data.

1.11 Our data processors

We engage the following companies to process your data. All data processors acting on our behalf process your data solely in accordance with our instructions and in full compliance with this Privacy Policy, data protection laws, and other appropriate confidentiality and security measures.

– Google Tag Manager

– Google Analytics

– Google Ads (advertising, remarketing)

– Facebook Pixel

1.12 Marketing, Promotions, and Offers

Email Marketing Without Newsletter Subscription and Your Right to Object
If we receive your email address in connection with the sale of a product or service and you have not objected to this, we reserve the right to periodically send you offers via email for products from our range that are similar to those you have already purchased. This serves to protect our interest in marketing to our customers.
You may object to this use of your email address at any time by sending a message to the contact information provided below or by clicking the link provided for this purpose in the promotional email.

1.13 How long do we retain your data?

The data you can manage in the My Account section (insert link here)—such as your wish lists and addresses—will be stored until you delete it.

Data regarding your orders and your communications with us will be stored indefinitely, as we are required to maintain a legal record.

Website behavior data is retained for a maximum of 24 months. After that, we strive to store only aggregated data and no longer store any personal data.

You also have the option to delete your account, which will delete most of the data we have stored about you. For more information, please see the “Right to Erasure” section.

1.14 Backing up your data

We take your privacy and data security seriously and take appropriate measures and precautions to secure and protect your personal data. We make every effort to protect your data from unauthorized access, tampering, disclosure, or destruction, and have therefore implemented multiple layers of security.

1.15 Your Rights

You have many rights regarding the use of your personal data. These rights are taken into account in our procedures:

1.15.1 Right to Information

This statement addresses your right to be informed about how we use personal data by providing information on the following points:

Purposes for which we process your data
Categories of personal data we collect about you
Recipients to whom your personal data has been or will be disclosed
The period for which we will store your personal data
If we did not collect the data directly from you, information about its source

1.15.2 Right of Access

You have the right to request the personal data we have stored about you. We have implemented a process in the " My Account " section that allows you to request access to this information.

If you have placed orders as a guest, you will first need to create an account so that we can verify your identity. Only then can we process your request.

1.15.3 Right to Rectification

You can update most of your information in the My Account section. If you need to correct other information, please contact customer service (insert link here).

1.15.4 Right to erasure

You can request that we delete the personal data we have stored about you. We have implemented a process in the "My Account " section that allows you to delete your account and most of the associated data.

There is some data that we do not delete:

Your name and email address; we use this information to record your request for deletion.
Your order information, as we need it for reporting, contractual, and tax purposes. However, we will no longer use your personal data for marketing profiling.
Your communication with us.
If you have placed orders as a guest, you will first need to create an account so that we can verify your identity. Only then can we process your request.

1.15.5 Right to restriction of processing

You have the right to restrict our processing of your data in two ways:

My Account, if you have an account.
My Surfing Activities settings page if you don't have an account.
If the processing is carried out by another data controller, you must contact them directly.

1.15.6 Right to data portability

You can download the data we have stored about you in the My Account section (insert link here). We have not implemented any specific data portability measures, as we believe there is no corresponding standardization in the e-commerce sector. Should this change in the future, we will implement further data portability measures.

1.15.7 Right to Object

You have the right to object to our processing of your data. To do so, please contact customer service.

1.16 Changes to our Privacy Policy

Any changes to this policy will be posted on this page. If the changes are significant, we may post a notice or seek your consent.

Here's how to contact us or file a complaint

To file a complaint, please contact customer service.

1.2 Purchase on account with installment payment option (POWERPAY)

MF Group / POWERPAY, as an external payment service provider, offers the “Purchase on Account” payment option. With this option, you can easily pay for your online purchase by invoice. If you do not make a payment within the specified time frame, you will receive a monthly invoice with an order summary the following month.

Upon conclusion of the purchase agreement, POWERPAY assumes the resulting invoice receivable and handles the corresponding payment arrangements. When purchasing on account, you agree to POWERPAY’s Terms and Conditions in addition to our own (powerpay.ch/de/agb).

Sie erhalten die Rechnung kostenlos per Email. Mit Kauf auf Rechnung akzeptieren Sie die <a href=”https://www.powerpay.ch/de/agb” target=”_blank”>AGB</a> von POWERPAY (powerpay.ch/de/agb), vorausgesetzt ist eine gültige Email Adresse.

1.2.1 Credit Check and Scoring

If we make an advance payment, e.g., for a purchase on account, we may obtain a credit report from a credit bureau [optional: name of credit bureau] based on mathematical and statistical methods to protect our legitimate interests. To this end, we transmit the personal data required for a credit check to a credit reporting agency [optional: name of the credit reporting agency] and use the information received regarding the statistical probability of default to make a balanced decision regarding the establishment, execution, or termination of the contractual relationship.